What We Do
We are not traditional consultants. We collaborate with our clients to identify what makes them and their businesses remarkable — their salient points. We think and act like business leaders, senior marketers and experienced industry observers, bringing an objective view to the market.
We complement marketing efforts, crafting thoughtful recommendations based on decades of work experience in B2B and B2C technology as well as tech journalism. The unique plans we devise for clients are illuminated with best-in-class content and strategic market positioning.
We believe successful results are measurable, yet should be greater than the sum of their parts. Not just the perfect speaking opportunity, the one-time byline placement or the article quote – solid results are holistic business objectives achieved.
With a sharp focus on women and under-represented minority executives in senior roles, we believe too many talented people are overlooked in the technology industry. We shine a light on the executives we work with, accentuating each individual’s singular intellectual and influential strengths.
We create, plan and execute messaging and outreach strategies consistent with our clients’ corporate brands. The outcome is a strong digital foundation from which executive clients can launch organic business and revenue programs.
We partner with marketing and executive teams to position executives, launch companies and take products to market with strategic programs that stand out.
Our tailored thought leadership plans and content attract relevant and essential market visibility for executives and companies.